Getting book reviews can be one of the harder parts of book marketing. You have to actually ask people to read your book and then judge it. Publicly. That can be scary, and resistance can set in pretty hard. So, before you get to work on this particular task check your mindset. Remember, not everyone will like your book. But all reviews (aside from those from trolls) are valuable. The more people you find who don't like your book the more targeted your efforts can become, and readers will self-filter when they see a review mentioning something they would or wouldn't like. Remember, if you don't have any critical reviews, you're not marketing your book hard enough. If you can't read negative reviews about your work without going into a tailspin, that's fine. Just don't read them. If you can't resist the curiosity, ask a trusted friend to read them instead and tell you about them. That filter will save you a lot of heartache and discouragement. **Pro Tip** If you discover after reading a negative review that you can't handle it, grab a pint of ice cream and find your all-time favorite book on Amazon and start reading the one-star reviews. You'll feel better in no time. Now, saddle up and get ready for this crazy ride we call book marketing.
As you build your platform Don't forget to look for the people who consistently review your books and contact you. Those are the people you'll want on your launch team for the next book. What is your number one tip to get book reviews? Share it here or email me about writing a guest post.
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